Lafayette, LA— Lafayette’s quality of life and rich culture are two of the most frequently cited reasons visitors love the region. Telling the story of Lafayette’s quality of life, and the quality of business, is the reason behind the latest collaboration between the Lafayette Economic Development Authority (LEDA), Lafayette Convention and Visitors Commission (LCVC), and One Acadiana.
Through a partnership with Livability.com, the organizations curated content from real stories about real people to attract professional talent and business prospects to the region. With more stories and fresh content, the effort will continue over the next two years.
“So often, people are blown away when visiting Lafayette and Acadiana. Our unique blend of Cajun and Creole culture and our diversified economy offer the right balance between work and play and are great assets for the region,” says Mandi D. Mitchell, President and CEO of LEDA. “With LEDA’s strategic focus on talent attraction and helping to create an excellent quality of life in the parish, telling the community’s story is paramount. We’re proud to team up with LCVC and One Acadiana on this endeavor to turn visitors into residents and economic development prospects into local businesses.”
The first round of curated articles hosted at Livability.com features stories about Lafayette’s bicentennial celebration, UL Lafayette, local festivals, and the many reasons why Lafayette is a great place to live. There are also stories about the reasons companies like SchoolMint and Westfield Hydraulics chose to locate in Lafayette and why, like many others, Hannah Mason returned to Lafayette to raise her family after living around the country and world.
“Collaboration is at the forefront of our work, and we are proud to partner with LEDA and One Acadiana to market our area not only to potential new visitors, but talent and businesses as well through Livability’s platform,’ says Ben Berthelot, President and CEO of LCVC.
“While One Acadiana, LEDA, and LCVC already collaborate on many initiatives, this unique media partnership has allowed us to highlight several stories and assets through a national outlet, and to share with the world what many residents already know and love about Lafayette and Acadiana,” says Troy Wayman, One Acadiana President and CEO. “Our three organizations have the common goal of showcasing what makes our region so vibrant—our diversifying economy; our talented workforce; our beautiful setting, and our rich blend of Cajun and Creole cultures. We’re thrilled when we see the message of Acadiana’s growing vibrancy reach a wide audience, because as it does it complements our collective efforts to attract businesses, residents, and visitors to our community.”
The articles will be shared through LEDA, LCVC/Lafayette Travel, and One Acadiana’s social media accounts and websites in the coming weeks. The full slate of article can be found at https://livability.com/la/lafayette/.